What to Expect in 2025 What to Expect in 2025 The cannabis industry faces new and amplified risks in 2025 that could threaten long-term organizational viability. Successful companies will be vigilant in mitigating risk, addressing issues before they become overwhelming — a “set it and forget it” mindset won’t work for risk management and insurance. Alternative risk transfer options are on the horizon but in the meantime, focus intently on risk mitigation. 42% of cannabis companies have been “considerably impacted” by economic pressures and inflation HUB’s Outlook Executive Survey polled 900 C-Suite and VP-level executives on the issues facing them on profitability, employee vitality and organizational resilience. 2